Sell your meeting rooms online

Web booking engines for hotel room sales are ubiquitous, even restaurant reservations are now frequently made on web based restaurant booking engines but surprisingly the selling of meeting rooms remains rooted in the traditional method of two-way-dialogue between the hotel and the customer .I’m sure we would all like to think that our internal meeting sales procedures are highly effective but what if there was a simpler, web based booking engine which could help drive meeting room sales?

A sale starts with a conversation

The best hotel sales people know the importance of avoiding the immediate hard sell and instead build a relationship with the potential customer through a series of conversations. The aim is to get to know each other, to get to know what each party wants (or needs) from any transaction, to build trust and then to move towards the selling negotiation and eventual sale. It was much simpler when the main sales channel used by hotel sales people was personal contact, letter, telephone or even email. However we now have the social media channel as part of the sales mix.